Mumbai, July 10: JSW Inspire has strengthened its commitment to Indian sports by continuing as the official sports performance and lifestyle partner of the Indian Olympic Association (IOA) for Team India’s major international campaigns in 2026.
Under the renewed partnership, JSW Inspire will provide apparel for the Indian contingent at the Glasgow 2026 Commonwealth Games, the 2026 Asian Games in Japan, the IOC Youth Olympic Games in Dakar, and the Asian Indoor and Martial Arts Games in Riyadh.
The collaboration builds on a successful association that began ahead of the Tokyo Olympics and has since seen JSW Inspire outfit Indian athletes at the Birmingham Commonwealth Games, Hangzhou Asian Games and Paris Olympics.
JSW Sports Founder and Director Parth Jindal said the partnership reflects the group’s long-term commitment to developing Indian sport through athlete support, world-class infrastructure and high-performance programmes. He also encouraged fans to wear the Team India jersey in support of the country’s athletes.
Indian Olympic Association President PT Usha praised JSW Group for its continued contribution to India’s Olympic movement, saying the company’s sustained support has helped athletes achieve success on the global stage.
Athletes Parul Chaudhary and Preeti Sai Pawar highlighted the comfort, functionality and performance-focused design of the new JSW Inspire apparel, saying it helps athletes stay focused during training and competition.
The official Team India merchandise will be available on www.jswinspire.in from July 15, while sales on Myntra and Ajio will begin from July 23, 2026.
